Trafficback reasons

Invalid offer

offer_id which was sent via the Affise tracking link is of an invalid format.
​Example: https://rocketcompany.g2afse.com/click?pid=2&offer_id=kittycat

Invalid affiliate

pid which was sent via the Affise tracking link is of an invalid format.
​Example: https://rockecompany.g2afse.com/click?pid=jonsnow14&offer_id=2

Unknown offer

The click was sent to offer_id which has never existed on Affise or was deleted.

Example: https://rocketcompany.g2afse.com/click?pid=2&offer_id=5

Unknown affiliate

The click was sent to pid which has never existed on Affise or was deleted.

Example: https://rocketcompany.g2afse.com/click?pid=2900&offer_id=5

Unknown advertiser

The click was sent for the offer of the advertiser, who was deleted from the system.

Inactive affiliate

The click was sent by the affiliate, who has the status other than Active in the Affise system.

Inactive offer

The click was sent for the offer, which has a status different from Active. Also, this reason is shown when both an offer and an affiliate are not active.

Disabled affiliate

The click was sent by the affiliate who does not have access to the offer, or who was disabled.

Overcap

The click was sent to trafficback because the cap was reached and the overcap option is enabled.

Non-unique clicks

The click was sent to trafficback because the Send hosts only option is enabled. When it is enabled, only hosts are sent to the main tracking URL.

Duplicate Clicks Threshold

The click has been sent to trafficback because the Duplicate Clicks Threshold option is enabled.

Mistargeting*

The click was sent and it does not match the targeting restrictions of the offer, or there were no suitable targeting groups or traffic is blocked by the enabled Click-level Anti-fraud checkbox in the offer settings.

Undefined

You can see this reason in Advertisers/Offers/Affiliates slices of the Statistics. The reason marks the traffic, which: