Once you integrate with the affiliate, you may have a conversion discrepancy, which can happen within a specific offer. This article describes what you should do to find if it's a real discrepancy or not.
Conversions discrepancy
There are two cases:
The affiliate has less conversions than you.
The affiliate has more conversions than you.
The affiliate has less conversions than you
1. Check the Timeframe in which you correlate the number of conversions with your affiliate. Make sure you view the same period on both sides.
2. Check the Timezone. Make sure you use the same timezone on both sides.
🔎 If you work with the affiliate in different timezones, you can check statistics on your side in a specific timezone by switching it:
3. Check the time of setup the affiliate's postback link for a certain offer. You can do it in Users > Users activity log (Postback new type of actions).
🔎 Look at the following example. You received 100 conversions for the offer. All of them belong to the affiliate with whom you have a discrepancy. If there was not any postback link for this affiliate, the system didn't send information about conversions. Once you set up the link, the system sends only the conversions, which come after that. Read how to set up a postback for affiliates here.
If you want to send conversions, which came before you set up a postback link, you can edit conversions (e.g., their statuses).
⚠️ Consider the Send affiliate postback for any conversion changes checkbox when checking this point.
4. Check the settings of postback sending. On the affiliate edit page, you can find all existing postback links for the affiliate. There is a specific logic of postback sending, which supposes situations when the postback may not be sent at all. Check the matching of conversion statuses and goals.
🔎 Look at the following example. You received 100 conversions, and all of them are supposed to be sent to the affiliate. All of them have the Declined status, but the system triggers the postback link when it's the Approved status only. So the system won't send the information about conversions to the affiliate.
5. Check if the conversions that exist on Affise but are absent on the affiliate side were imported or not. You can check it in the following ways:
Go to Statistics > Server postbacks, apply relevant filters. Try to find if the server postbacks for the conversions came or not. If you can't find them (they should have "1" status only), check the User's activity log.
Go to Users > Users Activity log, and apply the Conversions import type of actions.
6. Make sure there are no errors in the Affiliates postbacks slice of Statistics (the HTTP code column). If you see any code but 200, the system didn't send the information about conversions to the affiliate. Read more about codes here.
The affiliate has more conversions than you
Check the Timeframe in which you correlate the number of conversions with your affiliate. Make sure you view the same period on both sides.
Check the Timezone. Make sure you use the same timezone on both sides.
Make sure there is only one postback link set up for this offer. Go to the affiliate edit page and view the list of postbacks. The system sends conversions twice if:
there are two or more local postbacks for the same offer.
there are two or more global postbacks and there are no local postbacks for a particular offer.
Make sure you didn't change the conversions. The system sends a postback twice for the same conversion if you change this conversion (its status only if the Send affiliate postback for any conversion changes checkbox is OFF, or status, revenue, etc. if this checkbox is ON).
🔎 Look at the following examples:
Example №1: you received 100 conversions with a payout value "100". The Send affiliate postback for any conversion changes checkbox is ON. You edited payouts from 100 to 50. The system sends postbacks once again, but you still have 100 conversions on Affise.
Example №2: you received 100 conversions with the Approved status, the system sent all of them to the affiliate. The Send affiliate postback for any conversion changes checkbox is OFF. You changed conversions' statuses from Approved to Declined, and postback settings allow sending conversions of all statuses. The system sends postbacks once again, but you still have only 100 conversions on Affise.
Please contact the Affise Customer Support team regarding all raised questions via the e-mail: [email protected].