Before you begin:
To attribute clicks and conversions correctly, you are to set up a tracking link and postback links for install and events (if needed).
Set up a tracking link
To generate a tracking link, go to Aplications > a certain application > partner list > a certain partner, and click Generate link.
⚠️ Click_id, pid, and platform are mandatory parameters.
Update the link with additional parameters if necessary.
Send the link to your partner.
Add a tracking link to the Affise offer
If you work with Affise Performance, you are to set up an Attribution tracking link in your Affise offer.
Insert the link in the Tracking URL field.
Change the value after the &pid parameter into the {pid} macro.
Tracking URL example:https://trk.affattr.com/HOI8AU332TPWP?clickid={clickid}&pid={pid}&platform=androidUpdate the link with additional Attribution parameters and Affise macros to pass more information if needed.
🔎 When you set up the tracking link, continue with regular S2S integration on Affise.
Set up a postback link
Get a default postback
To get a default postback for installs, go to Applications > a certain application > partner list > a certain partner.
When an install happens, the default postback is triggered, and the conversion information is sent to Attribution and Affise statistics.
Add conversion types
Besides default install postback, you can set up separate postbacks for conversion types (in-app events) if necessary.
Click Add conversion type in Applications > a certain application > partner list > a certain partner.
Select the event in the Conversion type drop-down list.
⚠️ If you work with Affise Performance, the conversion type you select should be the same as the goal in your Affise offer.Insert a postback link for your event.
⚠️ If you work with Affise Performance, you are to take the default postback and add the &goal=goal_value. Read more about goal tracking on Affise.If the link contains additional parameters, update them with Attribution macros.
Indicate the cost.
Click Save changes.
⚠️ You can add only one link per conversion type.
Add a client postback
If you want to pass conversion information to some third-party system, you can add a client postback.
To do this, add your postback link to the Client Postback field in Applications > a certain application > partner list > a certain partner.
📃 Related topics:
Please contact the Affise Customer Support team regarding all raised questions via the e-mail: [email protected].