On Affise, you can create new columns for the specific information you need. You should enter the formula, and the system lets you analyze this special metric.
⚠️ You can use the option on the following statistics slices: Daily, Weekly, Monthly, Advertisers, Account Managers, Affiliate Managers, Offers, Affiliates, Countries, Cities, OS, Device brands, SmartLinks, Mobile ISP, Connection Type, Landing.
Before you begin:
Add a statistic metric
On the Statistics page, click the Add Custom Column button.
In the Name field, enter the name of the column.
To enter the formula, select the indicators you need from the list and the action you want to perform with them.
Click Save.
Example
You want to create a column for one of the most important gambling business KPI’s: ARPU (Average Revenue Per User) that shows the average revenue the users bring to the business.
Please contact the Affise Customer Support team regarding all raised questions via the e-mail: [email protected].