An offer (a campaign) is a key entity on Affise. Offer is a kit of settings, which allows you to inform affiliates about basic and advanced requirements to traffic, set up integration with advertisers and affiliates, set up restrictions and limits on traffic (both clicks and conversions), and protect it with the set of security measures.
Affise allows creating as many offers as you want. The system of offer statuses helps to control the traffic flow. The system of privacy statuses is a flexible tool for control of affiliates' access to the offer. Targeting groups and payouts are the main tools for adjusting traffic for different sources and audience.
Usually, an account manager sets up the offer. Affiliates on their panel have access to all needed information about an offer.
With the help of numerous and flexible settings, you can make your offer attractive for your affiliates, so they are motivated to send good quality traffic.
Offers on Affise
You can find offers in the Offers section.
where:
1: you can search for a needed offer by several types of data.
2: you can filter offers by several types of data, as well as to add new filters and reset existed ones.
3: you can manage the scale of the offer table.
4: you can see the offer logs.
5: you can export the list of offers with the selected types of data.
6: you can manage the columns in the offer list.
7: you can get back to the old Affise design of the offer list if you don't like the current one.
8: you can create a new offer.
9: actions you can perform with a campaign:
Edit offer
Edit note: your affiliates don't see the note.
10: the offer table
An offer list:
ID: the internal ID of the offer in your Affise instance.
Title: the offer title.
Categories: the offer category (vertical).
Advertiser: the advertiser, who the offer belongs to.
Affiliates: the number of affiliates connected to the offer.
Status: the offer status.
Privacy: the offer privacy level.
Link Checks: the result of the link checking by Affise Checker.
CR weekly: conversion rate calculated for a week. It is calculated each six hours and displayed for the last seven days.
Cap: shows whether the offer has at least one cap rule.
Daily limit: progress of the very first cap in the offer, which has the following settings: Timeframe = Day, Goal=All, Countries=All, Affiliate=All. If the cap covers at least one conversion, you see a progress bar, which the system updates in real time.
Total limit: progress of the very first cap in the offer, which has the following settings: Timeframe = All, Goal=All, Countries=All, Affiliate=All. If the cap covers at least one conversion, you see a progress bar, which the system updates in real time.
Last day: the number of conversions of all statuses for yesterday
Today: the number of conversions of all statuses for today.
Payout: sum of money paid to your affiliates, indicated in the very first general payout in the offer.
Revenue: sum of money the advertiser pays, indicated in the very first general payout in the offer.
Note: an internal note (not visible for your affiliates).
Start at: the date, which you can set up in the Start at field on the General tab in the offer.
Tags: the offer tags.
Countries: all countries, indicated in the very first general targeting group in the offer.
Top: shows whether the offer has the Top offer checkbox selected.
External Offer ID: the external offer ID. It appears if you imported the offer, or if CPAPI pulled it to Affise (in this case it has the ID in the advertiser system).
Offer page
By clicking the offer title, you can get to an offer page.
Preview
Here you see general information about the offer and can perform several actions.
where:
1: you can see the daily statistics on this offer.
2: you can duplicated this offer - the system will create a new offer. In the Users Activity log, you see the note, which contains the ID of the initial offer.
⚠️ The following data won’t appear in a duplicate offer:
Offer schedule (in the duplicate offer it will be switched off)
Send email to active webmasters before stopping’ field
Disabled/Enabled affiliates
Secure postback code
Affiliate postbacks
3: you can edit this offer.
4: you can create a fully new offer.
5: you can connect or disconnect affiliates from this offer. If you see the Enabled affiliates option unavailable, the offer has the Public status.
6: you can create a tracking link for your affiliate, including the opportunity to create a QR code.
7: you can create the affiliate tracking link with the secure HTTPS connection.
8: you can create the affiliate link specially for the integration test.
General
Here you see basic information about a campaign:
Title: the offer title.
Description: the offer description for your affiliates. You can add the description in several languages (depending on which are supported in the Affiliate panel).
Advertiser: the offer advertiser.
External offer ID: the external offer ID. It appears if you imported the offer, or if CPAPI pulled it to Affise (in this case it has the ID in the advertiser system).
Bundle ID: the ID of your mobile application in the application market (Google Play, App Store)
KPI: KPIs for your affiliates. You can add the description in several languages (depending on which are supported in the Affiliate panel).
Traffic sources: traffic sources allowed to be used by your affiliates. You can add more traffic sources in Settings > Content > Traffic sources.
Logo: the offer logo.
Status and Send email to active affiliates on offer status changing: the offer status and the notification for your affiliates.
⚠️You can't change the text of the notification.Tags: the offer tag, which you can use to group offers and search for the group in Statistics.
Privacy level: the offer privacy level.
Top offer: the option, which allocates this offer in the Top section on the affiliate panel. It is a way you can promote the offer among your affiliates.
CPI: the option, which indicates whether your offer is CPI or not.
⚠️ Affiliates see it only via API.Offer sсhedule and Timezone: the offer schedule allows you to regulate the day and time when the offer has the Active status. The offer schedule uses its own timezone, which can differ from the general instance timezone.
Start at: the date when the offer gets the Active status. Read more about this option.
Stop date: the date when the offer gets the Disable status. Read more about this option.
Send email to active webmasters before stopping: a notification for your affiliates, which the system sends, when the offer gets the Disable status according to the Stop date option.
⚠️You can't change the text of the notification.Categories: verticals, which the offer belongs to. You can add more categories in Settings > Content > Categories.
IO document: the legal agreement between you and affiliates on sending traffic to the offer. Read more about this option.
Notes: an internal note (not visible for your affiliates).
Tracking
Here you see all settings related to the tracking of clicks and impressions, as well as some anti-fraud tools that help you prevent conversion fraud. Read the following articles, which cover almost all options here:
Here you can set up a redirect type for redirects:
HTTP 302: a basic type of redirect, supported by most browsers.
HTTP meta-redirect: it redirects the user after some time has passed. Meta refresh redirects are most commonly associated with a five-second countdown with the text "If you are not redirected in five seconds, click here." You can use this type of redirect to hide referrer in Statistiscs.
JS meta-redirect: it serves as HTTP meta-redirect, but with the help of JS code. You can use this type of redirect to hide referrer in Statistiscs.
302 redirect with hidden referrer: it replaces the referrer with Affise tracking domain instead.
Targeting groups
See information about Targeting groups.
Affiliates
See information about enabling/disabling affiliates.
Postbacks
Here you see all the options related to the tracking of conversions (both S2S and C2S), as well as some of the anti-fraud tools, which work on the conversions level.
You can also add a postback link for your affiliates for this particular offer.
We recommend you to read the following articles, which cover all options here:
Payouts
See information about Payouts.
Caps
See information about Caps.
Creatives
See information about Creatives.
Landing pages
See information about Landing pages.
3RD-party
Here you can select plugins from Marketplace, which you want to work for this particular offer.
You can also enable/disable the click validation for AppsFlyer or Kochava for this offer.
Commission tiers
See information about Commission tiers.
Promo codes
See information about Promo codes.
What to do next
📃 Related topics
Please contact the Affise Customer Support team regarding all raised questions via the e-mail: [email protected].