This reference guide maps the key performance entities between the Affise Performance UI and the Affise Performance API.
Statistics
UI Term | API Field | Description |
Clicks |
| Total clicks tracked. |
Hosts |
| Unique clicks. |
Conversions |
| Conversions |
Revenue |
| Total revenue generated (approved conversions). |
Payout |
| Payment sum to an affiliate. |
Conversion statuses
UI Term | API Field | Description |
Approved |
| Conversion is payable. |
Hold |
| Conversion is not payable. The system considers it invalid. |
Declined |
| Conversion will become payable automatically after a certain amount of time. |
Pending |
| Conversion is not payable, but the system consider it valid. |
Offer statuses
UI Term | API Field | Description |
Active |
| The offer is active and accepts traffic |
Disabled |
| The offer isn't live and doesn't accept traffic |
Paused |
| The offer is temporary on pause and accepts postbacks for clicks done before a pause. |
Affiliate balance
UI Term | API Field | Description |
Balance |
| Total balance. |
Hold |
| Balance for the conversions in Hold. |
Payout |
| The balance payable. |
Please contact the Affise Customer Support team regarding all raised questions via the e-mail: [email protected].