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Probabilistic attribution parameters and macros
Natalya Yefimenko avatar
Written by Natalya Yefimenko
Updated over 2 months ago

Advertiser tracking URL macros

{pid}

Affiliate ID - mandatory macro

{offer_id}

Offer ID - mandatory macro

{ip}

IP-address

{geo}

Country code (ISO 3166-1 alpha-2)

{sub1} - {sub8}

Sub ID #1 - Sub ID #8

{sub9} - {sub30}

Sub ID #9 - Sub ID #30 (available for certain plans)

{deeplink}

Deeplink

{device_ua}

Device User Agent

{os_version}

OS version

{device_model}

Device model

{rand}

Unique number (UUID format, eg: 9cdf32d5-124e-4e06-b25b-4c92d3cec9dc)

{time}

Unix time

{city}

City

{time_petty}

Time of click committing in format h:i:s

{date_only}

Date of click committing in format y-m-d

{affiliate_name}

Company name of an affiliate

{advertiser_id}

ID of Advertiser

{offer_name}

Offer Title

{referrer}

Click referrer

{impression_id}

External impression ID

{aimp_id}

Affise Impression ID

{language}

Device language

{fbclid}

Facebook click ID

Probabilistic postback parameters

offer_id

Offer ID - mandatory parameter

pid

Affiliate ID - mandatory parameter

action_id

Unique postback ID

goal

Goal number or goal value

country

Country where the conversion. Use Alpha-2 ISO codes (FR, RU, DE, etc.)

timestamp

Time of click creation in Unix format.

action_timestamp

Time of conversion creation in YYYY-MM-DD HH:SS format. Rounded down to the nearest hour on the AppsFlyer side.*

sub1-sub7

Sub1-sub7 values, which help to select the right payout in the offer

sub8

Sub8 value, used for the sub8 scheme

sub9-sub30

Sub9-sub30 values (available for certain plans)

platform

OS of the end user, who created the conversion. Use these values: iOS/android.

status

Conversions status:

1 - Approved

2 - Pending

3 - Declined

5 - Hold

sum

Conversion revenue**

comment

Comment

device_type

Device type. Possible values: mediahub, mobile, ereader, console, tv, tablet, desktop, smartwatch

custom_field1 - custom_field7

Additional information about conversions

* use this parameter alongside others for integration with AppsFlyer.

** for any integrations, except AppsFlyer.


Please contact the Affise Customer Support team regarding all raised questions via the e-mail: [email protected].

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