Affise Postback URL parameters
Updated over a week ago
The article covers the following topics:
Affise postback link is used to pass click information to an Advertiser. To set it up correctly, use Affise parameters listed below. After this, an Advertiser is to add macros of the tracking solution they use.
Affise Postback URL parameters
&clickid or &click_id | Click ID* |
&action_id | Unique conversion ID in the advertiser's system |
&goal | Goal number or goal value |
&sum | Conversion revenue |
&ip | IP address of visitor who made a request (partially hidden by GDPR policy) |
&status | Conversion status:
|
&referrer | Referrer (additional information on traffic and deeplinks) |
&comment | Comment |
&secure | Hash password generated on offer, advertiser level |
&fbclid | Facebook click ID |
&device_type | Device type. Possible values: mediahub, mobile, ereader, console, tv, tablet, desktop, smartwatch |
&aimp_id | Affise impression ID |
&promo_code | Promo code |
&custom_field1 - custom_field7 | Additional parameters |
* mandatory parameter for click attribution
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Please contact Affise Customer Support team regarding all raised questions via the e-mail: [email protected].