Time to read: 4 min
The article covers the following topics:
Taptica Tracking URL
The integration process starts with Taptica Tracking URL. You need to add Affise {clickid} macro and Taptica &tt_aff_clickid parameter to the Taptica Tracking URL. Put updated Tracking URL into the 'Tracking URL' field in the Offer edit page. Just go to 'Offers' section - > 'Offer edit page' - > 'Tracking' Tab - > 'Tracking URL' field:
Tracking URL example:
http://tracking.taptica.com/aff_lsr?tt_aff_clickid={clickid}In case you want to receive some additional information, you also may add some marcos to the Tracking URL. The full list of the Affise marcos for the Tracking URL:
{clickid} or {click_id} | Click ID: a required macro |
{pid} | Affiliate ID |
{ip} | IP-address |
{geo} | Country code (ISO 3166-1 alpha-2) |
{sub1} - {sub8} | SubId #1 - SubId #8 |
{deeplink} | Deeplink |
{device_ua} | Device User Agent |
{offer_id} | Offer ID |
{rand} | Unique number (UUID format, eg: 9cdf32d5-124e-4e06-b25b-4c92d3cec9dc) |
{time} | Unix time |
{city} | City |
{time_petty} | Time of click committing in format h:i:s |
{date_only} | Date of click committing in format y-m-d |
{affiliate_name} | Company name of affiliate |
{advertiser_id} | OD of Advertiser |
{offer_name} | Offer Title |
{referrer} | Click referrer |
{impression_id} | Impression ID |
{language} | Device language |
{fbclid} | Facebook click ID |
Affise Postback URL
Next, you need it to add your Postback URL in order to get information about conversions from Taptica. Your Postback URL should contain &clickid parameter with {tt_aff_clickid} macro. You can set your postback in 'Offers' section - > 'Offer edit page' - > 'Postbacks' Tab - > 'Integration pixels' field - > 'S2S (Postback)':
Affise Postback URL example:
https://offers-rocketcompany.affise.com/postback?clickid={tt_aff_clickid}The full list of the Affise parameters for the Postback URL:
&clickid | A required parameter: should be replaced with advertiser’s macro for click id |
&action_id | Unique conversion ID in the advertiser's system |
&goal | Goal value |
&sum | Conversion revenue |
&ip | IP address of visitor who made a request (partially hidden by GDPR policy) |
&status | Conversion status*:
|
&referrer | Referrer (additional information on traffic and deeplinks) |
&comment | Comment |
&secure | Hash password generated on offer, advertiser level |
fbclid | Facebook click ID |
&custom_field1 - custom_field7 | Additional parameters |
You may also find the following articles helpful:
If you have more questions on the Affise <-> Taptica Integration, feel free to contact the Taptica Support Team via the Taptica Help center.
Written by Anastasia Deryugina