Time to read: 4 min

The article covers the following topics:

Taptica Tracking URL

The integration process starts with Taptica Tracking URL. You need to add Affise {clickid} macro and Taptica &tt_aff_clickid parameter to the Taptica Tracking URL. Put updated Tracking URL into the 'Tracking URL' field in the Offer edit page. Just go to 'Offers' section - > 'Offer edit page' - > 'Tracking' Tab - > 'Tracking URL' field:

Tracking URL example:

http://tracking.taptica.com/aff_lsr?tt_aff_clickid={clickid}

In case you want to receive some additional information, you also may add some marcos to the Tracking URL. The full list of the Affise marcos for the Tracking URL:

{clickid} or {click_id}

Click ID: a required macro

{pid}

Affiliate ID

{ip}

IP-address

{geo}

Country code (ISO 3166-1 alpha-2)

{sub1} - {sub8}

SubId #1 - SubId #8

{deeplink}

Deeplink

{device_ua}

Device User Agent

{offer_id}

Offer ID

{rand}

Unique number (UUID format, eg: 9cdf32d5-124e-4e06-b25b-4c92d3cec9dc)

{time}

Unix time

{city}

City

{time_petty}

Time of click committing in format h:i:s

{date_only}

Date of click committing in format y-m-d

{affiliate_name}

Company name of affiliate

{advertiser_id}

OD of Advertiser

{offer_name}

Offer Title

{referrer}

Click referrer

{impression_id}

Impression ID

{language}

Device language

{fbclid}

Facebook click ID

Affise Postback URL

Next, you need it to add your Postback URL in order to get information about conversions from Taptica. Your Postback URL should contain &clickid parameter with {tt_aff_clickid} macro. You can set your postback in 'Offers' section - > 'Offer edit page' - > 'Postbacks' Tab - > 'Integration pixels' field - > 'S2S (Postback)':

Affise Postback URL example:

https://offers-rocketcompany.affise.com/postback?clickid={tt_aff_clickid}

The full list of the Affise parameters for the Postback URL:

&clickid

A required parameter: should be replaced with advertiser’s macro for click id

&action_id

Unique conversion ID in the advertiser's system

&goal

Goal value

&sum

Conversion revenue

&ip

IP address of visitor who made a request (partially hidden by GDPR policy)

&status

Conversion status*:

  • Approved - 1

  • Pending - 2

  • Declined - 3

  • Hold - 5

&referrer

Referrer (additional information on traffic and deeplinks)

&comment

Comment

&secure

Hash password generated on offer, advertiser level

fbclid

Facebook click ID

&custom_field1 - custom_field7

Additional parameters

You may also find the following articles helpful:

If you have more questions on the Affise <-> Taptica Integration, feel free to contact the Taptica Support Team via the Taptica Help center.

Written by Anastasia Deryugina

Did this answer your question?